Tuesday, February 8, 2011

Product Preview! (mock up)

Due to the lunar new year break, our product could not be manufactured in time. We seek for your patience and pls stay tuned for our product launch. (Meanwhile you can follow our twitter for latest updates regarding Forestable!)


Below are preview mock up of our latest collection, to keep you curious and interested. ;) Each product is infused with a story which sets the user thinking about the role and how people perceived of nature these days. This series focuses on the macro of nature, we wanted to emphasize the beauty of it by capturing every little details of what we deem as exquisite.
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Log Pencil case




"This is a part of a certain tree.
 I am chopped, shaved and sculpted into different forms for various purposes. While using the product of my produce, have you given thoughts about how I was like before?
Spread me out; roll me up- I am now a pencil c


ase that mimics a log."

We love how the beauty of asymmetrical lines and details on the tree barks as well as how wood has been such a useful material to us beings. To infused this element into our collection, we wanted to print these beautiful details onto our pencil case. When not in use, you can roll it up, as tho seeing a piece of log lying on your desk.



Leaf Book Cover


"This is a part of a certain leaf.
 I contain dews before dawn & I serves as a home for the little crawlies. A switch of context but my role stays the same.
What holds inside of me are your inspirations, daily schedule and little secrets – I am now a book cover that mimics a piece of leaf."

We see the beauty in the details of a leaf- the veins, texture and colors. Each of these elements highlights the individuality of each plant and sets them apart from the other species. A leaf plays an important role of holding in nature, hence we wanted to link it back to our daily usage by letting it hold some of the most important events in our lives. 


Vine Bookmark
"I twirl, I coil and I surround.
I am seeking for a support.
Now I am climbing my way out –
through your fingers, almost surreal, resembling that whimsical character from your all-time favorite book."

We admire how these free-form vines twirl and coil on things around them for existence, for sunlight. And also remind us of our all time favorite fairy tale, Jack and the Beanstalk. With the ever growing beanstalk that reaches all the way up till the sky. These twirl-like plants sets a certain surreal element to us, it is a metaphor of uncertainty and possibilities. Hence, we wanted to portray the scenarios by doing a bookmark, to show how vines seek support as well as rekindling our fondness of childhood fantasy.
Vine Charcoal Pencil
"I twirl, I coil and I surround.
I found my support.
Now I am climbing my way up –
on something familiar, which was seemingly once a tree trunk. "

We are interested in the relationship of how different species of plant rely on each other for existence, especially vines. When trying to infuse the idea into writing materials, we wanted to show this element by putting it on juxtaposition of a tree. Uh huh! we thought that charcoal will best fit the choice, reason it being a good sketching material as well as how it was originally part of a tree.

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For purchase*, do visit our selling site at Etsy. (Click to go to page) 

*Which will be updated as soon as our products are manufactured!

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